February 10, 2017
What is AMP?
OK, what in the blazes is AMP?
It is a simple idea to speed up web surfing on phones. This new development encouraged by Google will effect everyone who has a website… (more…)
January 24, 2017
When people hear information, they’re likely to remember only 10% of that information three days later. However, if a relevant image is paired with that same information, people retained 65% of the information three days later. (Source)
October 13, 2016
Get your search engine optimization right… you will increase your chance of success and justify your financial investment. Get it wrong and you are but a ship passing in the night…
April 18, 2016
Visual content is now the most important element of digital marketing and inbound marketing today. You need to get visual…
March 22, 2016
The world has changed…SEO is now crucial to online business … your competition is well established on the web…how do you stick out from the crowd?
February 10, 2016
Why would you ever bother? …why not just go back to bed and stuff your head under a pillow, it’s stress free and hey, thousands of people do just that each morning…
January 26, 2016
While I am an advocate of WordPress, in recent months I have begun to re-evaluate my views. WordPress is not right for everyone. The platform has grown up, it is big and brawny. It may have started out as a blogging platform, but today it serves out blog posts without breaking a sweat. Having WordPress just for your blog is akin to having Hulk Hogan butter your toast. So ask before you leap… maybe you don’t need a wordpress site?
September 30, 2015
Fashion photographers in contemporary society have lost some of their individuality and importance. Many consumers have diverse perspectives of the fashion world. Fashion photography is not well defined in the psyche, I think many define it as Vogue Magazine or for some the Macy’s catalog. Is fashion photography better today than say in the eighties or nineties, I believe not.
August 15, 2015
Get excited about great content for your website, engage with your visitors and they will return again and again… People approach me all the time, inevitably asking about improving their websites. I always offer two bits of advice. First I remind them a great fashion website needs to move product.
The Fashion Press in Ireland are pro-active and encouraging, they paint London Fashion Week in the best light possible to encourage our young talent. The reality though is our fashion practitioners struggle on the other side of the pond. If we live on an island so close in proximity to the worlds fashion hubs, London and Paris, why do they feel so far away? We have a very active fashion industry but the man or woman on the street and the world at large are oblivious to the efforts of the Irish Fashion Industry? You may argue that we have a few shining stars on the international stage, but lets be realistic…