A career in visual communication and marketing , I worked in the fashion and advertising industry in New York and London for almost 19 years. I studied Art and Photography at SVA and Parsons in NYC and later Information Technology at DCU in Ireland.
Today, I lead a small creative team at Patrick McHugh Digital in Ireland. Under just one umbrella, we produce beautiful photography, web design and visual marketing campaigns to elevate our clients from the crowd. We have been perfecting our visual approach for many years.
We love working on visual projects, big and small, from small craft and design practitioners to larger clients such as Aer Lingus, Baileys, McDonald’s, Mazda and Time Inc.
My work has featured in Communication Arts, the New York Photo Festival, the Royal Hibernian Academy and almost every national newspaper and magazine.
Each year, I enjoy speaking at various industry events on the subject of effective branding and ‘visual content’ marketing.
A different approach to help our clients stand out in a very noisy world.